Lots of hard work behind that fact...and one factor: The Measles song:
. Schoolchildren learn 'measles songs' from their teachers; teachers tell the children to bring their younger siblings to get immunized; children march through the streets in parades, holding up signs and singing to let all households know about the importance of vaccination.
During the November 2001 campaign in Pallisa District, Uganda, one schoolgirl would look sternly at the crowd as she sang the measles song, shaking her finger at them during the verse, "take your child for immunization."
The lyrics to one of the many 'measles songs':
I am measles, killer disease
I am measles, killer disease
I am measles, killer disease
Take your child for immun-I-zation….
November 17
November 18
November 2001
Take the shot for immun-I-zation….
From the age of six months
To the age of five years
Our parents work hard
Take your child for immun-I-zation….
Immun-I-zation everywhere
Immun-I-zation everywhere
Immun-I-zation everywhere
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